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Kleenex®'s Pledge An Act of Softness

Softness is definately worth sharing..
Just like Kleenex® Tissue...

The Kleenex® Share the Softness campaign 
Will run from 20 November 2013 till 15 January 2014 
And aims to achieve 5,000 pledges, 
Upon which Kleenex® will spread the softness 
To the underprivileged children of the Fugee School 
With a cash donation of RM10,000. 

Through this campaign, 
Malaysians will be reminded to bring softness into each other’s lives, 
And also to the lives of needy children in the Fugee School, 
A non-profit charity organisation 
That provides basic education 
To refugee children from Somalia. 

Amongst the hustle and bustle of today’s busy society, 
We often tend to over commit ourselves 
By wanting to do just about everything 
And be everywhere at the same time, 
Juggling between work, peers, family and “me” time. 
If we are often not making it to get-togethers, 
family outings, movie dates and the list goes on, 
Then are we getting in to 
The habit of making empty promises a tad too often? 

Step up and turn things around today 
By making a pledge 
On the Kleenex® Wall of Softness – 
A bold new reminder that even small gestures 
Mean a great deal to the people in your life.

Mummy made a pledge.....
On Kleenex® Wall of Softness...

And most importantly,
She fulfilled it......

She did a great make up job,
During my school's Halloween party.....
Not only she put on a very cute make up,
On my beautiful face,
She also drew spider and it's webbie on my hand...
Mummy's not really great in drawing this...
But Kleenex® tissue is always around,
To correct her tiny-mini's mistake..
To make her make up job a perfect one...
It's not only about how cute and beautiful I am,
It's also about how much my mummy loves me,
And willingly to share all the best things with me....

That's not the only pledge that she made...
She also pledge to celebrate my birthday every year..
And wipe off cakes on my mouth,
Of course with Kleenex® tissue,
Which is synonymous with softness...

She really did,
Celebrate each and every of my birthday with me...
In a very special way every year...
From my very first birthday party,
To my very recent birthday trip to Australia....
I strongly belive she will continuously,
Wiping off cakes on my mouth with Kleenex®,
In her very unique way,
Every December  in future...........

Joining Kleenex® to spread acts of softness,
By making the very first pledges.
On the Kleenex® Wall of Softness,
Are local celebrities - 
Philanthropist and World Vision's Child's Rights Deborah Henry 
And award-winning actress Sharifah Amani..

Join Kleenex®, Deborah Henry and Sharifah Amani 
To pledge an act of softness today 
On – 
All you have to do is make your pledge, 
And first 100 daily pledgers will get a free Kleenex® soft pack! 
Next, share a photo of you fulfilling your pledges 
And stand a chance to win a holiday,
Worth RM3,000 + RM2,000 of spending money!

The Kleenex® Softness Store,
Will be moving around Klang Valley 
To reach out to the public, 
Advocating the importance of showing love and care 
With just a simple act of softness. 

To encourage the act of softness, 
The first 500 participants who visits the Kleenex® Softness Store 
Will be able to walk away with Kleenex® tissues 
By just pledging their act of softness on-the-spot.
Take a look at Kleenex® Mobile Softness Stores...
With Free Softness Inside...
At these locations:

Deborah, Sharifah and Emily,
Made their purchases,
In the Kleenex® Softness Store...

I like Kleenex® Vintage box,
In pink!~
My all-time favourite colour!

Kleenex® Vintage soft pack..
Is available in black.....

As well as my favourite colour:

Keep updated on the latest campaign details, 
As well as locations for the Kleenex® Wall of Softness and Kleenex® Softness Store, 
Via Kleenex® Facebook page 
Look us up or tag us via #kleenexsoftness
In your instagram, facebook and twitter 
To be part of the Kleenex® Share the Softness movement today.  

For more information on Kleenex®
Please call the Kimberly-Clark Consumer Care-line at 1-800-82-1188 (toll-free) 
On weekdays from 9am to 5pm. 

Last but not least,
Wish to see my readers' pledge,
Good luck and Happy Holiday!~


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